David founded Blue Heron in 2005 after spending 15 years as an award-winning financial journalist specializing in examining the quality and effectiveness of management teams. His articles on the deficiencies in traditional sell-side research led to the development of the thesis behind Blue Heron: That qualitative issues gathered in a systematic manner can be deployed in a predictive model that reduces investment risks and maximizes returns.

For six years he was a senior writer at Fortune magazine and before that he worked for USA Today, The Washington Post, and was a regular contributor to Time Magazine. David was also an associate producer at CNN Financial News and served as a correspondent on the PBS TV program Wall $treet Week.

He has a BA in history from The American University and an MS in journalism from Columbia University.